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Marketing & Communication Lille, France

Marketing Manager, France

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We’re looking for an enthusiastic Marketing Manager to support our marketing efforts in France and the Benelux region. This is a full-time position for someone with previous experience in the field of B2B marketing, event management and lead generation.

As a Marketing Manager, you will help us develop and execute the local marketing plan to drive demand generation and brand awareness.

What you’ll be doing:

  • Cooperate closely with our local sales team to support the sales pipeline through targeted marketing activities
  • Plan and execute impactful B2B lead generation campaigns both online and offline
  • Manage the local events calendar and all aspects of virtual and physical events:
    • Third party events (trade fairs, conferences, webinars): End-to-end management including evaluating events, on-site production and logistics, material creation and tracking performance post-event
    • RELEX’s user and thought leadership events: End-to-end management, from audience targeting and agenda development to performance tracking and continuous development
  • Coordinate local asset creation (landing pages, website updates, flyers etc.) to develop content and deliverables that are aligned with the target audience, personas, and market segmentation
  • Build and maintain beneficial relationships with retail trade shows and industry organizations
  • Research industry trends to identify new activities with potential to drive market growth

What you’ll bring to the table:

  • 3+ years of experience in B2B field and event marketing
  • Experience with end-to-end event management from key industry events
  • Experience with B2B lead generation campaign planning and execution
  • Experience working closely with sales and business development teams
  • Proven skills in project management, prioritization, and process improvement capabilities, with effective time-management and multi-tasking skills
  • Excellent English and French written and oral communication skills
  • Eagerness to learn something new every day and a strong can-do-attitude
  • …and of course, the ability to have fun while working!

What we consider as a bonus:

  • Experience in B2B SaaS enterprise software marketing from a fast-paced and high-growth environment
  • Experience with marketing automation and CRM tools such as HubSpot and Salesforce
  • Understanding of retail supply chain management

What we offer you in return:

  • A front row seat in a rapidly growing and international software company
  • Respectful and professional, yet easy-going atmosphere where individual thinking is encouraged
  • Flexible working hours and the possibility to work remotely from your home office
  • Challenging tasks and responsibilities from day one
  • Great possibilities for personal growth and to influence the future path of the company
  • Over 1300 energetic, ambitious, and fun colleagues internationally

Are you the one we’re looking for? Apply today and become a part of our RELEX family!

You can apply by sending your cover letter and resume through the application form as soon as possible, Please note that the position will be filled as soon as the right person is found, so we recommend you act quickly.

If you have questions, our Marketing Manager EMEA South Elisa Bonaldi is happy to answer them by email elisa.bonaldi@relexsolutions.com.

About RELEX 

RELEX Solutions is a leading provider of cutting-edge retail optimization software. We offer our customers radically improved demand forecasting and supply chain optimization, which then can be leveraged into exponential benefits — optimizing store space, allocation, workforce, pricing and promotion strategies, all within our unified platform. 

RELEX is trusted by leading brands including AutoZone, Franprix, Morrisons, PetSmart, and Rossmann, and has offices across North America, Europe, and the Asia Pacific region.