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Vallarta Supermarkets

Vallarta Supermarkets is a regional grocery retailer based in Los Angeles, California. It specializes in Hispanic and Latin American foods and serves customers through 54 stores across the state.

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Customer video: Vallarta Supermarkets

Parker Hurlburt, Vallarta's Director of Category Analytics, took time to share how they are using RELEX to improve efficiency and collaboration and better meet customers’ needs through data-driven decision-making.