Selver AS

Selver, one of Estonia’s largest retail chains, offers their customers in Estonia an extensive product range spanning food, consumer goods, and industrial goods across grocery, fresh foods, fashion, cosmetics, books, and kitchen items. They are particularly known for Selver Kitchen, which provides ready-made meals, salads, desserts, pastries, bakery products, and party foods. Managing approximately 1.5 million SKUs across its network of stores and two distribution centers, Selver operates in a complex retail environment with frequent promotions and diverse assortment needs.