
Pricing optimization: How to build a case for technology investment
When consumer budgets stretch and competitive pressures grow, retailers must drive agile, responsive, and data-driven pricing decisions.

When consumer budgets stretch and competitive pressures grow, retailers must drive agile, responsive, and data-driven pricing decisions.

Explore the impact of pricing and promotion strategies on consumers – and retail strategies and technology investments retails need to remain competitive.

In this video, RELEX pricing optimization & promotions planning and optimization overview, RELEX Strategic Principal Jeff Bulger shares how unifying these essential processes with AI-enabled solutions is helping retailers drive profit and protect margins via precision pricing and truly effective promotions.

Promotional pricing is challenging, but with the right strategy and tools, businesses can unlock profitability.

This webinar delves into proven tactics and innovative strategies for helping retailers maintain profitability and market share in the face of rising prices and shifting consumer behavior.

Managing Director Mushtaque Ahmed talks about their success with RELEX and how unifying promotion planning and price optimization is helping them streamline processes, save time, and increase accuracy in both functions.

This report explores challenges and discusses how retailers can take a stable and robust approach to pricing planning.

In this blog, our expert discusses three typical promotion challenges and provides some tips to help you avoid promotion pitfalls and avoid risking already tight margins.

This blog discusses how having a promotional planning solution can help retailers maximize profit, effectively evaluate promotion campaigns, and reduce errors in the promotion planning process.

Martin Tilbury, RELEX Director of Price and Promotion Products, talks about how we are streamlining promotion planning and price optimization in a single, easy-to-use solution.

In this insightful report, we uncover the challenges faced by retailers and how leveraging AI can provide the ability to analyze vast amounts of data in real-time and build a comprehensive understanding of shopper preferences.

In the following Q&A, Jeff Bulger shares his insights and experiences on the power of pricing and how choosing the right pricing solution can help retailers stay ahead of the competition.

In today's retail landscape, pricing and promotions are universally acknowledged as key merchandising levers and critical components of a successful business strategy. However, many retailers grapple with managing these areas separately, leading to inefficiencies and missed opportunities.

The webinar discusses about why the time is now for retailers to get away from outdated promotion processes and embrace a proven path to agility, decision-making confidence, and ongoing promotion success.

When a retailer’s pricing strategy is properly supported and optimized, it can help a retailer increase sales, improve margins, and gain a competitive advantage.

In this video, Managing Director Mushtaque Ahmed shares insights into JJ Food’s focus on promotions and how RELEX is helping them maximize profit and value for their customers.

This video discusses how retailers can overcome current promotion challenges with RELEX's automated planning solution.

The essential guide for retail promotion optimization and planning to drive efficiency and boost margins. Read more.

Mathem, Sweden’s leading independent online grocery retailer, has achieved outstanding results in their promotion process and sales on promotion after implementing RELEX promotions planning.

An in-depth look at the process of building a business case using real-life data to ensure a successful investment in promotion optimization technology.

Oliver Rist, Coop Estonia Purchasing Director, sat down to share some insights about their partnership with RELEX and how they are increasing the profitability of their promotions and ensuring high availability for campaign products.

Sales promotion of one product impacts not only the sales of that product, but also products not in promotion.

Delaney's thoughts about the advances being made in combining the planning of promotions and planograms and how RELEX is supporting retailers to make their work easier, more efficient, and more valuable.

The blog explores 3 major ways promotion planning can help retailers provide value to their customers and appeal to their shifting spending habits.