porta selects RELEX Solutions to Provide Automated and Integrated Supply Chain Management

Sep 13, 2021 2 min

porta group, one of the largest family-owned omnichannel furniture retailers in Germany, will partner with RELEX Solutions, provider of unified retail planning solutions, to automate and integrate their supply chain planning. RELEX will establish an end-to-end forecasting and replenishment planning process across porta’s omnichannel supply chain, servicing five distribution centers, 28 porta stores in Germany, and 140 stores under the SB-Möbel BOSS brand in Germany and ASKO brand in the Czech Republic and Slovakia, as well as the brands’ corresponding online stores.

The furniture retailer, which has an annual turnover of €1.33B (approx. $1.5B), will use RELEX’s forecasting and replenishment solution to manage their full assortment, which includes up to 30,000 SKUs per store and channel. Using their industry-leading AI-based technology, RELEX will automate porta’s replenishment processes, improving efficiency, reducing inventory levels, and lowering the costs of handling, storage, and transport. This will also increase product availability, ultimately strengthening customer satisfaction and driving higher sales for porta. porta also appreciated RELEX’s ability to create a digital twin to model their entire range of retail planning requirements.

“At porta, we are committed to sustainable growth, and our partnership with RELEX supports that goal by allowing us to achieve higher operational efficiency by automating and integrating our supply chain planning processes,” says porta’s CIO, Dr. Jörg Binder.

“With RELEX, we are significantly enhancing our capabilities in terms of speed, reliability, transparency, data consistency, and level of automation for the supply chain requirements of the present and the future,” adds Dr. Andreas Brinkhoff, Managing Director of Logistics at the porta group.

“We expect the RELEX software to give us the flexibility in terms of process customization and implementation speed that we will need today and in the years to come,” says Matthias Stromberg, Head of Omnichannel at porta.

“We are delighted to welcome a well-known retailer like porta among our customers,” says Michael Hoffmann, RELEX Vice President Field Operations DACH (Germany, Austria, Switzerland). “RELEX’s end-to-end process design will provide porta with many benefits across their entire business. In addition to cost savings and efficiency gains along the supply chain, porta will also see a reduction in manual workload and an increase in product availability through this exciting partnership.”