RTV Euro AGD to Optimize Store and Assortment Performance with RELEX 

Polish retailer RTV Euro AGD to streamline space and assortment planning across 350 stores to update their offer faster and increase the efficiency of category management 

RTV Euro AGD the Polish electronics and appliances retailer, has selected RELEX Solutions to improve their space management and assortment planning processes. The implementation will enable them to improve operational efficiency, accelerate product range updates, and deliver a more tailored shopping experience across their 350 stores, thanks to better availability of the product range and convenient product placement in stores.   

RTV Euro AGD is Poland’s first homegrown retailer specializing in electronic equipment and household appliances. As one of the country’s most recognized retail brands, they manage a wide range of assortments across diverse store formats. RTV Euro AGD chose RELEX to address the growing complexity of its assortment and the increasing variation across store formats, which require precise planning of categories and sales space. 

With RELEX, RTV Euro AGD will gain the ability to optimize store layouts and tailor assortments to meet the unique demands of each location. They will also be able to use precise assortment planning and planogramming tools to tailor product placements in stores and optimize on-shelf inventory, utilize and track store space even more efficiently. Their business decisions can be more data-driven, and strategies can turn into actions much faster.  

This will enable the retailer to maximize sales per square meter, improve inventory turnover, and improve customer satisfaction by ensuring the right products are available in the right place at the right time. For a retailer specializing in electronics and appliances, where product lifecycles are short and customer preferences evolve rapidly, these capabilities are critical to maintaining competitiveness in the retail landscape. 

“As we continue to grow and evolve our store formats, we need planning tools that can match the complexity of our business,” said Tomasz Duda, Chief Commercial Officer, RTV Euro AGD. Our goal is to optimize the sales potential of each store and deliver a better shopping experience for our customers: improved availability and the best choice of assortments. RELEX will help us reduce the time needed to introduce assortment and layout changes while improving category management efficiency and help us to offer a more intuitive and convenient store experience and the products our customers are looking for.” 

“RTV Euro AGD is one of the most recognizable retail brands in Poland, and we look forward to support their growth,” said Henrik Salzmann, Vice President, EMEA, RELEX Solutions. “Their diverse store formats and complex assortment require sophisticated planning capabilities that can adapt to local demand. Our platform will help them make data-driven decisions about space and assortment while reducing manual work, positioning them to improve their operational flexibility in the Polish market.” 

To read this press release in Polish, please click here.