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Sandman Group Selects RELEX to Provide Unified Planning Solutions

Nov 26, 2021 2 min

Sandman Group, a leading wholesaler and distributor of consumer electronics in the Baltics, partners with RELEX Solutions, provider of unified retail planning solutions, to integrate and optimize their demand forecasting and replenishment processes as well as their space planning. The RELEX solution will service Sandman Group’s 21 stores as well as its distribution center throughout the Baltics, driving improved availability and automation of day-to-day planning and replenishment processes.

Before partnering with RELEX, Sandman Group was set on finding a service provider who was able to develop and implement standardized processes for product planning. They needed a solution that would support new product introductions and promotion planning while also improving availability and efficiency during intense seasons and events. RELEX’s expertise in retail optimization confirmed Sandman Group’s selection of RELEX as the right partner to meet their needs. RELEX’s solution will unify Sandman Group’s supply chain and space planning, breaking down any siloes between departments. The RELEX solution will also introduce merchandise planning to Sandman Group, maximizing sales and margins while minimizing costs and enabling them to improve the overall shopping experience for their customers.

“We need to be able to complete this project before our peak season, and RELEX’s ability to deliver on a short timeline was key to our decision. Thanks to their long experience and best-practice expertise, with RELEX in place, we will be fully prepared and ready to take on any challenges and opportunities and deliver with the highest efficiency possible,” says Jan Andre, Purchase and Sales Director at Sandman Group. “RELEX’s truly unified solution that provides full visibility to supply chain planning will enable us to analyze different scenarios with what-if simulations, and its high level of flexibility enables us to adapt for whatever the future will bring.”

“We are very excited to work together with Sandman Group and to offer them a unified retail solution,” says Ida Myran, Vice President Sales Nordics at RELEX Solutions. “With integrated planning processes for supply chain and space planning, Sandman Group will be able to draw the benefits of bringing data and plans from different departments into one single platform. We are excited to expand our business in the Baltic region as well as in the electronics sector and thankful for the trust Sandman Group has shown in our solution and best practices.”