Finland’s Biggest Pharma and Health Product Distributor Picks RELEX

Jan 14, 2020 2 min

Tamro targets better forecasting and visibility to deliver best possible service to customers

Tamro, a vital link in Finland’s healthcare system, has chosen RELEX to transform its supply chain management. Tamro Corporation is a part of PHOENIX group, Europe’s leading health service provider, and is the market leader in Finnish pharmaceutical distribution.

As the country’s leading service provider and distributor of pharmaceuticals and health products, Tamro has a key role in ensuring that pharmacies, hospitals, and retailers across Finland receive pharmaceuticals and health products quickly and reliably. Tamro acts as an integrator, bringing together pharmaceutical, health product companies, pharmacies, retailers, hospitals, and other health service providers.

Tamro set out to look for a supplier that could implement and configure an integrated inventory and demand forecasting solution that would support both its inbound and outbound supply chain. Tamro and RELEX had previously produced impressive results in a preliminary study that used existing data. As a result, Tamro needed no persuading that RELEX offered the solution it needed. Other key factors in its decision were speed-to-market and the solution’s agility in supporting business changes, both currently visible and into the future.

The project’s goal is to streamline and automate Tamro’s workflows while seizing new opportunities to better serve its customers. The company is looking to introduce a high degree of automation so its supply chain team can focus on critical issues such as pushing availability towards 100%.

“Our goal is simple: to deliver what our customers need when they need it. No exceptions.”

“Our goal is simple: to deliver what our customers need when they need it. No exceptions,” says Pia Lehtiniemi, Supply Chain and Supplier Relations Manager at Tamro. “In a previous role, I’d seen RELEX transform a retail supply chain operation. I’m looking for it to do the same for a distribution business, so we can collaborate more closely and efficiently with our suppliers and customers and ensure that patients feel the benefits.”

“We are excited to have the opportunity to partner with Tamro and confident that we can help them reach their goals in automating processes and securing availability,” says Samuli Eklund, Sales Director at RELEX. “We’re also proud that in doing so, Tamro will have opportunities to serve their customers better and offer new innovative services.”

About Tamro
Tamro is the leading service provider and distributor of pharmaceuticals and health products in Finland. Tamro ensures that pharmaceuticals and health products reach consumers reliably and safely everywhere in Finland. In Finland Tamro has approximately 450 employees and offices in Vantaa and Tampere. Tamro Corporation is a part of PHOENIX group​, Europe’s leading health service provider.

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