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PetXL Group to Optimize Supply Chain with RELEX Solutions

Feb 5, 2024 2 min

PetXL Group AS, leading Norwegian specialty retailer for pet food and supplies, will optimize their supply chain and gain visibility into retail operations performance with RELEX.

PetXL Group AS, a Norwegian specialty retailer for pet food and accessories, will partner with RELEX Solutions, provider of unified supply chain and retail planning solutions, to optimize their supply chain. The RELEX solution will improve the overall forecasting and replenishment process and provide PetXL Group with visibility into the performance of their retail operations. 

PetXL Group operates within Scandinavia, with 15 stores and a distribution center. The PetXL Group selected RELEX because they needed a structured way to forecast and replenish and they wanted to make educated decisions based on data. As the group is committed to prioritizing customer satisfaction, they aim to centralize ordering processes to enhance efficiency, ultimately allowing more time for serving customers in the stores. 

Beyond a structured way to forecast, PetXL Group can leverage integrated supply chain, promotion and channel forecasting, and agile replenishment from RELEX. With this integrated approach, the RELEX unified platform gives PetXL Group greater visibility and efficiency across the end-to-end supply chain.  

”With their solid position supporting a multitude of pet retailers, RELEX is well-prepared to assist PetXL in achieving our growth and expansion goals,” says Magnus Kreuger, CEO at PetXL Group. “Improving our supply chain visibility and operational efficiency is an important part of our growth plans and with RELEX, we will ensure that we meet the need of our customers and their pets.” 

”We are delighted to support the growth of PetXL and extend a warm welcome to yet another significant player in the Pet industry joining our RELEX Family. We appreciate the trust PetXL has placed in our shared vision for growth, allowing them to continue utilizing technology to deliver exceptional customer experiences.” says Jason Berry, Senior Vice President Europe & Africa at RELEX Solutions.