RELEX Solutions and MediaMarktSaturn Team up to Improve Supply Chain Efficiency

Apr 10, 2024 2 min

Reflex provides unified approach in store planning. 

RELEX Solutions, provider of unified supply chain and retail planning solutions and MediaMarkt Saturn Retail Group (MediaMarktSaturn), Europe’s leading retail company for consumer electronics and related services, have extended their collaboration.  

Since 2017, RELEX has provided MediaMarktSaturn with advanced forecasting, replenishment, and allocation solutions for their around 1,000 stores and 11 distribution centers across Europe. In early 2022, the RELEX space and assortment planning solutions were added to provide a unified approach to store planning and space optimization based on consumer demand. 

MediaMarktSaturn is now expanding their use of the RELEX solution to include advanced planning and analysis capabilities. This will help them digitalize sales and operations planning, optimize inventory replenishment within sales and inventory targets, and provide planners with advanced insights to diagnose and explain supply chain issues. In parallel, MediaMarktSaturn will leverage the RELEX platform, which is flexible, offering self-serve “configure – don’t code” capabilities to adapt and innovate faster, create new planner dashboards and exceptions, injecting business logic, and automate tasks. 

Relex has been instrumental in standardizing and optimizing MediaMarktSaturn retail planning processes across Europe. With these expanded services, the company is well positioned to further professionalize their planning and order processes as well as to improve availability and reduce inventory and logistics costs. This decision reflects their commitment to delivering the best possible customer experience while staying within budget constraints. 

“We’ve been honored to collaborate with MediaMarktSaturn for over six years,” said Jason Berry, Senior Vice President Europe & Africa at RELEX Solutions. “This expansion solidifies our long-standing relationship which is built on trust and collaboration. Our flexible solutions have supported MediaMarktSaturn’s global journey, and we’re committed to helping them achieve their goals. We look forward to many more years of success together.”