Rossmann Hungary Selects RELEX Solutions to Optimize Supply Chain

Sep 5, 2022 2 min

Rossmann Hungary, one of the country’s largest drugstore chains, will partner with RELEX Solutions, provider of unified supply chain and retail planning solutions, to automate and optimize their end-to-end supply chain. Rossmann Hungary will turn to RELEX for demand forecasting, automatic replenishment, allocations, and promotion forecasting. The RELEX solution will service 240 stores as well as Rossmann’s distribution center, driving improvements to availability, promotion management, and omnichannel operational efficiency. 

Prior to partnering with RELEX, Rossmann Hungary relied on its ERP system components, which were prone to performance issues and offered limited functionality, to manage end-to-end supply chain management. They needed a more robust, automated forecasting and replenishment system in place before their newest distribution center begins operations in the upcoming years. 

RELEX has partnered with Rossmann Germany, the country’s second-largest drugstore chain, since 2015 and has driven significantly improved operational efficiencies and processes, including an 85% reduction of in-store availability issues within three months of implementation. Results such as these led Rossmann Hungary to choose RELEX for their solution, as well.

“Our colleagues at Rossmann Germany have seen tremendous improvements in their business operations since partnering with RELEX and their success was a considerable factor in our decision,”

says Csaba Szuchy, Rossmann Hungary Director of Operations Logistics.

“We are confident in RELEX’s ability to help us as we grow our distribution network. The flexibility and agility of the RELEX solution enables us to react quickly to market changes and provide our customers with an even better level of service.” 

“We are delighted to partner with Rossmann Hungary, our first Hungarian customer. The flexibility of our AI-based solution will help them as they grow and expand with the optimization of their supply chain in Hungary,” says Kinga Wyganowska, Senior Account Executive at RELEX Solutions. “We are thrilled by the evidence of RELEX’s positive business impact on other Rossmann markets and look forward to expanding our solutions into new territories.”

“Rossmann Hungary is constantly growing its product assortment, and their robust omnichannel sales are unique to the country’s market. RELEX has a strong reputation among drugstores, and our end-to-end supply chain solution drives improvements in their assortment availability and helps them save on business-related costs,” says Stefano Scandelli, SVP Sales EMEA & APAC at RELEX Solutions. “We’re thrilled to be selected as their vendor of choice.”