Getir partners with RELEX Solutions to power up its global supply chain

Jul 17, 2023 2 min

Getir, the pioneer of ultrafast grocery delivery, will partner with RELEX Solutions, a leading provider of unified supply chain and retail planning solutions. Through this partnership, Getir will acquire an integrated suite of capabilities, including forecasting, replenishment and allocation, new inventory optimization, clearance optimization, and promotion forecasting. 

Getir has grown rapidly since its founding in 2015 and has become a global company operating in many cities across three continents. RELEX solutions will be used in all of Getir’s stores and distribution centers worldwide to enhance product availability and freshness while reducing food waste. 
To support Getir’s expanding customer needs, the company always looks for new ways to optimize its global supply chain planning. The partnership with RELEX will allow Getir to benefit from the agility and scalability of RELEX’s supply chain planning solution and the experience and dedication of its team. 
RELEX is also teaming up with delivery partner DemandTex, a consulting group that provides analytics and implementation services to retailers around the globe. This cooperation will play a significant role in implementing the solution and guarantee world-class local support for Getir. 
To further strengthen our position in the markets where we operate, we need a best-in-class supply chain planning solution,” says Hatice Evren, Chief of Global Business Functions at Getir. “RELEX’s strong customer dedication and track record in retail, grocery, and quick commerce have stood out to us. The scalability and flexibility of their solution promise to enhance our ability to satisfy our consumer demand while better adapting to a changing marketplace and responding to our constantly evolving business needs.”  
We are excited to support and strengthen the pioneer of ultrafast grocery delivery as they take the next steps to provide its strong customer base with an even better service,” says Franck Westrelin, VP of EMEA South at RELEX. “We look forward to helping Getir reap the benefits of autonomous, adaptive, and unified supply chain planning.”