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Customer Story: Biyoute Trading

Sep 2, 2026 • 2 min

No Stockouts, No Overstock at Chinese New Year: BeYouTe’s President on Building a True Partnership with RELEX

Transcript

Hello everyone. I’m from Biyoute.

President

My name is Xiao Hongtao. Biyoute is based in Northeast China. We mainly operate large chain supermarkets across 28 cities in Northeast China. In terms of our current scale, we have 113 stores. In fiscal year 2025, we achieved sales of RMB 10.1 billion.

Previously, Our legacy replenishment logic was largely determined by associates’ experience and judgement. The replenishment orders often were not accurate, especially during major holidays and changes of weather/season. There would always be some margin of error, leading either to stockouts or to inventory buildup.

We saw that RELEX had worked with large chain supermarkets in Europe and the US for many years, so we ultimately chose to partner with RELEX. Working together with the RELEX team and the TIMES Consulting team throughout the implementation of the RELEX project, Our planned timeline was 210 days, but we ultimately went live in just 171 days.

After going live, our ordering accuracy across all categories reached about 89%. For packaged goods, ordering accuracy exceeded 92%. Overall in-store availability exceeded 98%. We also achieved, from our 113 stores to our 5 distribution centers to our two shared warehouses, precise, coordinated forecasting across three tiers.

During Chinese New Year, our inventory stayed flat compared to the same period last year while still supporting the 32 new stores we opened last year. Especially on the day before Chinese New Year during the sales peak, we achieved a 10% reduction in outbound shipments while sales grew 35% with no stockouts. For packaged goods during Chinese New Year, our inventory turnover days also dropped from 20.5 days to 16.7 days. I’d say these results are quite significant.

After RELEX went live, there were several notable improvements in labor efficiency. First, the working hours of distribution center picking staff were reduced by about 4 hours. For purchasing staff, ordering time was also reduced by about 1 hour per day on average. For store section managers, time spent on ordering accuracy was also reduced by about 1 hour. So everyone can spend more time improving product quality and serving customer satisfaction.

Building on the successful Phase 1 rollout, we’ll continue working with the RELEX team to further improve customer satisfaction with Biyoute and support our continued growth in Northeast China.

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